The Forever Proud Project reinforces the USL’s commitment to social impact and to providing a safe, inclusive space for all fans, players, coaches and employees.
The goal of this national initiative is to prioritize education, community development programs, authentic and intentional fan experiences, relationship building opportunities, and LGBTQ+ storytelling for teams, players, and fans – all designed to support the LGBTQ+ community and the ongoing creation of a welcoming environment for LGBTQ+ fans, employees, and partners in USL communities across the country.
PROJECT PILLARS
PROUD TO BE
For Pride Month, the USL is honoring the promise of the Forever Proud Project with a new 2022 campaign designed to enroll the entire USL ecosystem in support of the LGBTQ+ community. The "Proud to Be" campaign, developed in collaboration with Seattle-based designer Fio Bazo, activates on the three pillars of the Forever Proud Project and allows space for all of us to be involved.
The "Proud to Be" campaign comes to life most emphatically through the energetic patterns of the design architecture and its curated phrases that provide clear supportive messages for LGBTQ+ community members and allies alike.
We are Proud to Be…
…united.
…an ally.
…free.
…educating others.
…different.
…a safe space.
…creating change.
…a supporter.
…seen.
STORIES
United Soccer League Launches Partnership with You Can Play in Honor of Pride Month
How a Peruvian soccer fan brought USL Pride to life
Peruvian native Fio Bazo’s “Proud to Be” designs combine a passion for sport, desire for culture change
Playing for Pride – Meet the players and supporters groups you can support
SD Loyal’s Collin Martin, Legion FC’s Mikey Lopez among numerous players, supporters groups taking part
Watch the online panel from the USL’s Impact Series focused on the importance of inclusion
Trusted LGBTQ+ resources for the soccer community
United Soccer League Announces Impact Award Winners at Winter Summit
San Diego Loyal SC, Collin Martin recipients of Impact Club, Player of the Year awards
United Soccer League to Host DE&I Workshops at Winter Summit
Anti-Racist Soccer Club, You Can Play Project to offer programming for over 700 attendees
United Soccer League Introduces “Pronouns Numbers Pack” for 2022 Season
First-of-its-kind program will provide gender affirming environments for USL players from Youth to Pro
USL Announces LGBTQ+ Inclusivity and Anti-Racism Training for Academy and Super Y League
Over 100 clubs to receive resources and training to create greater inclusivity
As part of our month-long series, we spoke with Common Goal’s Lilli Barrett-O’Keefe