USL Administrator 1991-98, Atlanta Express 1990-91, Atlanta Magic 1991-96, Atlanta Silverbacks 1998-01

Balson was a key figure both in Atlanta soccer and USL expansion in the early 90's. Balson's Atlanta Magic indoor soccer team was a dominant force, winning three straight titles before falling in their fourth consecutive championship appearance. The club also posted three unbeaten seasons in the four-year span. Meanwhile, Balson also served several roles as a USL administrator. He assisted in USL expansion in the Southeast and as commissioner of the indoor league. Balson joined the Atlanta Silverbacks in 1998 after the final season of the indoor league and served as general manager of the club until 2001.